Visual illusions for jaw-dropping videos
When we watch a film with special effects you may wonder to what extent you are watching, is real or not! The answer to this question lies in video compositing, that digital process invisible to the viewer that through 2D and 3D graphic processing manages to take the human eye beyond the boundaries of reality.
The ability to creatively and artistically put together VFX (visual effects) elements in the editing phase is that practice that makes an audiovisual content unique
Through digital compositing we can modify a video to create situations that would otherwise be impossible to achieve on camera. Through the use of special effects we verisimilarly combine computer graphics scenes with live shootings, achieving integration between virtual and real subjects.
The client can assist in the post-production phases described above, actively intervening throughout the entire video processing process
The use of video can actually have multiple purposes: promotional and/or informational, brand awareness increase and lead generation. But now we are targeted by video communication and only by revolutionising the traditional paradigms of creativity, thanks to 3D technology, we can cross the boundaries of ordinary to achieve mind- blowing results.
Behind the word 3D lies the world of virtual reality generated through computer graphics and implies a whole series of very important operations that are often taken for granted but which are essentials so that the result, though virtual, looks believable and real!
The creation of 3D computer graphic videos is a complex process where creativity, experience and precision are crucial but make otherwise impossible 2D/3D videos realisations possible.